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Training American Truckers since 1963

Writer's pictureMarcie Tomb

Truckers Banking More Money According to ATA Survey: A Comprehensive Look at the Industry

ATA Survey Indicates Higher Driver Pay


The U.S. trucking industry is in a unique position where, despite a freight market slowdown, truck drivers are banking more money than ever. According to a recent American Trucking Associations' (ATA) survey, truckers’ at private carriers median salaries increased 12% from 2021 to 2023, reaching $95,114, due to a persistent truck driver shortage, increased operational costs, and strong demand for freight movement.


While many trucking companies are offering higher pay to attract and retain drivers; there are deeper challenges facing the transportation industry, including concerns about job stability, how the freight shortage is affecting capacity, and potential strategies to mitigate supply chain disruptions. This blog provides a comprehensive analysis of these issues. It also highlights why now is an excellent time to join the trucking industry.


Current State of the Trucking Industry

The U.S. trucking industry, responsible for moving around 12 billion tons of freight annually, accounts for three-quarters of all goods transported across the country. While the industry faces challenges like a severe driver shortage, these issues have led to higher wages for truckload drivers with pay increasing 10% over the past two years to a median salary reaching $76,420 in 2023. Truckers are benefiting from increased pay, sign-on bonuses, and other financial perks as companies compete for qualified drivers.


Compounding these challenges are rising costs of equipment and fuel. Trailers that used to cost $30,000 now range from $38,000 to $39,000, and fuel prices, which account for 39% of total operational expenses, have further strained carriers. Despite these pressures, trucking companies are adjusting their strategies to maintain profitability while ensuring that drivers are well-compensated for their essential role in keeping the economy moving.


Key Factors Contributing to the Driver Shortage

Several factors are driving the ongoing truck driver shortage, which shows no signs of abating.


Aging Workforce

A significant portion of truck drivers are nearing retirement, with the average driver being over 50 years old. As these drivers leave the workforce, there aren’t enough younger individuals entering the profession to fill the gap, worsening the driver deficit.


High Turnover Rates

Annual turnover rates for large carriers consistently exceed 90%, meaning companies are constantly recruiting and training new drivers. This high turnover exacerbates the driver shortage, as retaining qualified professional drivers remains a challenge.


Health Concerns

Many truck drivers face long-term health issues due to the nature of the job, which often involves long hours of sitting, limited access to healthy food, and poor sleep schedules. These health concerns lead some drivers to leave the industry prematurely, further contributing to the shortage.


Decreasing Interest in Long-Haul Positions

Younger workers are less interested in long-haul trucking due to the demanding lifestyle, which often includes weeks away from home. This decline in interest among younger generations is another factor contributing to the truck driver shortage.


Why Trucking is More Attractive Than Ever

Despite these challenges, the trucking industry offers numerous benefits, making it an increasingly attractive career option for both new and experienced drivers.


1. Job Security

With the ongoing driver shortage, the demand for qualified drivers remains strong, providing long-term job security. According to the U.S. Bureau of Labor Statistics, the number of light truck drivers needed is projected to increase by 6% between 2019 and 2029. As the freight market stabilizes—especially with a recovery predicted by 2024—trucking will remain a profession in high demand.


2. Sign-On and Retention Bonuses

To attract and retain drivers, many trucking companies offer sign-on and retention bonuses, which can range from a few thousand dollars to $10,000 or more. These financial incentives make trucking an even more appealing career choice.


3. Flexible Schedules

While long-haul trucking can be demanding, the industry is shifting to offer more flexible schedules and regional routes. These adjustments allow drivers to return home more frequently, improving work-life balance and making the career more sustainable for those with families or other personal commitments.


4. Health and Retirement Benefits

In response to the driver shortage, many companies have improved their benefits packages, which now often include comprehensive health insurance, dental and vision coverage, and retirement plans. Some companies are even offering wellness programs to help drivers maintain better health while on the road.


Opportunities for Career Growth

A career in trucking can open doors to various growth opportunities beyond driving.


1. Specialized Roles

Drivers can pursue specialized roles, such as hauling hazardous materials (Hazmat), oversized loads, or becoming a driver-trainer. These roles offer higher pay and additional benefits, making them great options for experienced drivers looking to advance their careers.


2. Self-Employment as an Owner-Operator

For those with an entrepreneurial mindset, becoming an owner-operator allows drivers to own their trucks and operate independently. This path offers greater earning potential and control over schedules, allowing drivers to manage their own business and secure contracts.


3. Fleet Management and Logistics

Experienced drivers also have the opportunity to transition into roles in fleet management, logistics, or supply chain operations. With industry knowledge, they can move into higher-level positions where they manage operations and improve fleet performance.


A Look at the Freight Market and Future Growth

The freight market has experienced a temporary downturn, but experts predict a recovery beginning in 2024. According to FreightWaves, as supply chains stabilize and consumer demand picks up, freight movements are expected to grow. Companies are focusing on optimizing their fleets, improving fuel efficiency, and managing rising operational costs to handle this growth.


As the market improves, less-than-truckload (LTL) freight rates are expected to remain high, driven by strong demand and the elevated cost of equipment. This means even more opportunities for drivers to earn competitive wages as demand for their skills increases.


Benefits Beyond Pay

Although higher wages are a major draw, the trucking industry offers several additional perks that go beyond just a paycheck.


1. Travel and Freedom

Truck driving offers drivers the freedom to travel while working. Drivers get to see various parts of the country and experience a sense of adventure while on the road. Additionally, drivers can choose the types of freight they haul, providing variety and keeping the job interesting.


2. Job Satisfaction

Many truckers take pride in knowing they play a crucial role in keeping the economy moving. Drivers ensure that goods reach their destinations on time, making them an essential part of daily life and business operations. This sense of job satisfaction and accomplishment keeps drivers engaged and fulfilled in their careers.


Will Truck Drivers Lose Their Jobs?

Despite concerns about automation and market volatility, truck drivers are unlikely to lose their jobs in the near future. While the development of autonomous trucks is progressing, these vehicles are not yet ready to replace human drivers on a large scale. The driver shortage means that demand for truck drivers remains high, and companies continue to offer competitive pay and benefits to attract new drivers.

In fact, the U.S. Bureau of Labor Statistics projects that the demand for drivers will continue to grow, ensuring that truck drivers will remain in high demand for years to come.


How Is Fleet Management Affected by the Freight Shortage?

The freight shortage has put significant pressure on fleet management operations. With fewer loads available, trucking companies are working harder to optimize routes, reduce idle times, and manage costs. Rising fuel prices have further added to the pressure. However, by leveraging advanced fleet management systems and route optimization software, companies are finding ways to remain competitive while ensuring efficient operations.


What Can Be Done to Reduce Supply Chain Disruption?

To mitigate supply chain disruptions, trucking companies are adopting several strategies:

  • Leverage Technology: Implementing advanced fleet management systems and route optimization software helps trucking companies maximize efficiency and reduce delivery delays.

  • Diversify Shipping Options: Using multiple carriers or combining LTL shipments helps manage capacity and avoid disruptions.

  • Reevaluate Fuel Strategies: Reevaluating fuel purchasing strategies and optimizing routes can help reduce operational costs and minimize disruptions.

  • Improve Driver Retention: Offering competitive pay, flexible schedules, and better benefits will help retain experienced drivers, reduce turnover, and improve overall efficiency.


Ready to Start Your Career in Trucking?

If you’re looking for a stable, well-paying career that offers freedom, flexibility, and growth, trucking may be the perfect fit for you. With the driver shortage continuing, there’s never been a better time to start your journey as a truck driver.

Programs like CDL eXpert’s Online ELDT Theory offer the training you need to meet federal requirements for obtaining a Commercial Learner’s Permit.


Then you will need Behind the Wheel ELDT Training to take the road and skills tests for your Commercial Driver’s License (CDL). With flexible, online learning options, aspiring drivers can get the education they need to succeed in today’s trucking industry.For more information on starting your trucking career, visit CDL eXpert.


In Summary

The trucking industry is facing challenges such as a freight shortage, rising operational costs, and a severe driver shortage. However, the treatment of drivers has greatly improved. Truckers are benefiting from higher wages, job security, and career growth opportunities. If you’re considering a career change or looking to start a rewarding new career, now is the perfect time to explore the possibilities in trucking!


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